Art and Copy

This film dealt with how advertisers come up with the catchy slogans or ads we see on TV. It goes into the history of some of the most famous ideas for advertising and marketing, such as the Budweiser frogs and the "Just Do It" for Nike. It also gives background to the people who come up with their ideas and it shows how they really think outside the box with everything, even how an office should be setup. This was another film I really liked because it was really interesting how these people come up with the ideas to lure us into buying a product and how determined they are that it will work and even become a sort of cult sensation. In the end of the film, I was thinking about what the next great adveristment was going to be.